When you are in an industry, environment and lifestyle that requires you to lug around the only thing that manifests documentation in its best form, you are likely to need to sport, carry, haul, and drag a camera with you all the time. Oh, yes, countless of times have I smacked my head on moments that make me go, “I should have had!” It is a lifestyle choice, my friends, which is why Canon, the No. 1 camera brand in the Philippines, tries to help classify and identify the perfect camera that fits our personality, budget and lifestyle. I hope this helps your decision-making process when you are staring spellbound at glass displays and mall exhibits. I am eyeing the pink point and shoot though!

EOS 1100D

Digital IXUS 310HS: A Fashionista’s Posse
Who run the world? The stylish fashionistas! With the IXUS 310HS, style-savvy girls and boys can effortlessly convey their style without compromising their camera’s“substance”. With a wide range of settings – like touchscreen capability, movie digest in full HD, to name a few, coupled with a powerful 4.4x optical zoom – one can mix and matchthe photography settings needed to capture and showcase a fierce look. Indeed, this camera is the perfect complement to a stylista’s daily routine of documenting your looks on Lookbook, Chictopia andTumblr. With a range of colors, such as pink, brown, and silver, the IXUS 310HS will definitely reflect your style, whether it’s classic, girly or quirky. The IXUS 310HS is available for Php19,950.00.

EOS 1100D: Blogger’s Best Friend
Gone are the days when blogging was merely a hobby. Now it can be a fulltime career! Breakthrough bloggers, such as Saab Magalona, Lori Baltazar, and Rico Mossesgeld have gone a long way from writing simple blog entries. Now, not only are they trend-setters and go-to experts for advice in their respective fields, they’ve also become endorsers. Of course, they have their Canon cameras on their side to thank. So if you’re aspiring to be like them someday, the EOS 1100D is the perfect choice. With the EOS 1100D, bloggers can feel like professional photographers by capturing empowering images with its 12.2-megapixel CMOS sensor and image processing power of the DIGIC 4. What’s even greater, with just a quick flick of the mode dial, beautiful photos can turn into beautiful videos as the EOS 1100D also has the ability to capture HD movies at 1280 x 720p resolution. What makes the EOS 1100D even more of a catch is that it is available in 4 different colors: red, brown, black, and metallic gray. You can get the EOS 1100D for Php 31,950.

PowerShot S95: The Holy Grail of Hybrids
When one just can’t decide which camera to take, the PowerShot S95 is the last and best resort. Sporting a chic black alumite finish aluminum cover, the PowerShot S95 is the ultimate practical choice that features the best of both worlds a point-and-shoot and a professional camera can offer – making it the highest standard for any hybrid camera in the market. It’s like a DSLR was trapped in a body of a point-and-shoot. For starters, this powerful camera packs a punch despite it being small and compact. Priding itself in the latest technology, the PowerShot S95 features a 10MP high-sensitivity sensor allowing aspiring photographers, and professionals alike, to capture full resolution images with vivid color reproduction without a sweat. So whether you’re a mom, dad, student, or any individual for that matter, who still remains undecided on what the best camera to get, remember that with the PowerShot S95 the power of a pro is in the palm of your hands.  Get the PowerShot S95 for Php 27,950.

For more information about these cameras and the three-year warranty they come with, visit www.canon.com.ph or call (02) 884-9000.

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Kristine Roa The Glamarazzi

**Poster photo by CANON unless otherwise stated. Reproduction without consent is not allowed.