This is folks! Our friends from Ayala Cebu just gave us their calendar of events this month and it seems like we are going to be busy as well!

In recognition of National Breast Cancer Awareness Month, October contains a flood of “pink” events and Ayala Center Cebu once again is putting the spotlight on wellness with their month-long THINK PINK CAMPAIGN.

Starting October 6, 9am at the Cinema 1, PINK CHAT will be hosting a talk about the Think Pink Campaign where experts and survivors such as (insert name sample) will be in the forefront of this event. Experts at Rustan’s Department Store will continue the beauty and wellness campaign with Rustan’s Look Good, Feel Good at 4pm. As the audience will learn the basics of feeling good by looking good, Rustan’s will be giving away free makeovers to cancer survivors from their own makeup experts. Should you need that much-needed haircut anytime soon, crop your hair for a cause with Ayala Cebu’s HAIR SHARE on October 13, 1PM at The Activity Center / Exhibit Area 1. Your long locks will be turned to wigs for cancer patients while proceeds will go to ICanserve foundation.

Support the cause online for Think Pink Awareness from October 1-31 with THINK PINK FB CAMPAIGN at the Ayala Terraces where shoppers are encouraged to take their picture with the Think Pink Icon to use as their profile pictures in Facebook. Those who GET SPOTTED IN PINK can visit the Pink Photo Booth at Paseo Marina and upload at the facebook page of Ayala Center Cebu to win prizes.

Join the public auction for fine pieces from your favorite celebrities from October 5-17 at the Paseo Marina, near Guess & Lucerne for Celebrity Pink Auction where proceeds go to the Icanserve foundation. The latest PINK Fashion will also be in display from October 12-21 at the Rotunda Area 1 from various Ayala Center Cebu merchants. Pink fashion in October will culminate with Pink Glam for Kids, a fashion show by ELLE and other brands of Metro Gaisano on October 14, 1PM at The Activity Center.

Shades of soft pastel and hot pink will also liven up The Activity Center as The Company Mall show will sweep audiences off their feet with songs from their latest CD, Lighthearted on October 6, 7PM. A benefit themed dinner for Pink Cocktails featuring Melai Cantiveros & Zanjoe Marudo of Banana Split on October 20, 7PM at The Terraces and the mallwide’s HOLLY-WEEN on October 28 for some serious Trick or Treating will cap off Pink October’s activities.

Because the Think Pink Campaign year was able to raise almost P200,000.00 in cash for the ICANSERVE FOUNDATION & KYTHE FOUNDATION, Ayala Center Cebu’s Think Pink Campaign’s offerings will certainly give everyone more opportunities to show their promise to pink throughout the month with exciting new concepts that drive awareness to the campaign this year.

Catch these events and more only at Cebu’s premiere shopping, dining and entertainment destination, Ayala Center Cebu. For more information, contact Ayala Center Cebu Concierge at (032) 516-2035 or (032) 231-5342. You can also visit the website: or “like” the official Ayala Center Cebu on facebook ( for more details on upcoming shows and events. More of these events at Instylecebu.