Footwear technology invented a workout program that does not require you to follow a three-set exercise but allows you to carry on with your daily activities while getting that much a fitness routine at the same time.

The footwear with a built in gym, Fit Flops introduces the challenge of making legs work while they walk work. The main crux was to activate a bit of instability so that when you are walking, you hit the ground as normally and as comfortably as possible. This makes the phrase “with a spring on its step” literal then. It holds your posture. It does not stress your joints. It stimulates the body to work more and enjoy that every step. 

Instyle Cebu Fashion and Shopping in Cebu | FitFlops Gold Walkstar III

The Fit Flop Walkstar III in Gold

Instyle Cebu Fashion | Fit Flops A Workout on Your Heels

The Fit Flop Walkstar III

Our most popular flip-flop features dynamic topstitching on a sporty microfiber-lined leather upper, with a ‘stitched and turned’ top line for unparalleled comfort across the instep. (Warning: Put a pair on and you may never look at other shoes again.)

With new super-slim™ leather toe post (so there’s no break in time necessary) and our famous leg-muscle loading , bottom-toning Microwobbleboard™ midsole, so you get a workout while you walk™.


  • Leather upper
  • Soft microfibre lining
  • ‘Stitch and turned’ top line for maximum comfort
  • Triple density EVA mid sole
  • Patent-pending, Microwobbleboard midsole technology
  • Hardwearing rubber sole
  • Now when people say you can’t really understand them when you’ve walked in their shoes, I took that to heart and walked a hundred miles in Kowloon streets in these pair two weekends ago. Even though it was post-winter weather in Hongkong (meaning small showers to cold sunny days), wearing Fit Flops was so comfortable that  I did not mind the cold anymore! I get a lot of, “Aren’t you cold?” comments from strangers but I’d rather be comfortable that limping in god-awful boots.

    A photo of me in Disneyland by Warren Go

    Me to balloon seller: If I accidentally let go of all these strings, will I pay for all these balloons?
    Balloon seller to me: I’ll make sure that won’t happen, ma’am.

    He just saved me money!

    Instyle Cebu Fashion | Kristine Roa in Hongkong

    Shoes: Fit Flops Bag: Lacoste Messenger Dress: Bettina, Limketkai Center, CDO Sunnies: J. Lo at Marshalls Bracelet: Mags, SM, Necklace: Smitten Accessories

    Why everybody is wearing fit flops:

    1.       Fit Flops gives you a workout while youre wearing them. Their unique safely tapered midsole has varying densities to help with the support and balance of your foot and leg muscles. Fit Flops impugn those hard to reach muscles more.

    2.       Fit Flops tone and trim your legs and bum. It increases the amount of time that their muscles are activated every single step.  These pair fit into your 30minute exercise everyday. It’s a fashion forward trend that force your foot forward shifting your weight onto the balls of your feet, yet, the small heel is absent and replaced with a small square — oh, wait. What am I talking about? You’d have to experience it to relate.

    Fit Flops is available at Res | Toe | Run, and BratPack Ayala Center Cebu

    Primer Group of Companies, the exclusive distributor of FitFlop footwear products in the country, provides a complete list of its authorized merchandise dealers where customers can buy original Fitflop products: FitFlop kiosks in Robinsons Midtown-Ermita and ATC; Res|Toe|Run; Shoe Salon; Jump; Rustan’s; Bratpack; The Travel Club; Duty Free Philippines; R.O.X.; Lonely Planet, Boracay; Stand and Stride, Cabanatuan; Ciy Beach Lifestyle, Subic; Sports Hub, Paseo de Sta Rosa; Bettina’s Boutique and JSM Collection, Cagayan de Oro; Four of a Kind Boutique, Butuan; Lee Plaza, Dumaguete and Dipolog; Mian’s Closet, Iloilo; M.I.X. boutique, Bacolod; Gaisano GenSan; Chimes Specialty Store and Pearl Farm, Davao. For more details about the original FitFlop, e-mail or join its fan page in Facebook: Fitflop Philippines.